Zhao Lusi Leaves Weibo, Hits 23M Followers on Xiaohongshu

Zhao Lusi caught fans off guard when she deleted her Weibo account on August 19. The account had more than 31.22 million followers. This move follows a string of issues she's faced.
She had disputes with her management company. Last year, she got diagnosed with aphasia and took time off work. That caused some contract problems.
Lately, people criticized her for promoting charity and farm products. Some thought it was to help a friend's business. But officials confirmed she was a real Agricultural Ambassador.
She shared her frustrations in live streams. On August 13, she announced she'd leave Weibo. Now, her focus is on Xiaohongshu.
There, she has over 23 million followers already. She's the first celeb to hit that number on the platform. Fans have mixed feelings about it. Some call her brave, others link it to the backlash.