Zhao Lusi’s Fans and the Power of the Kelulis Community

Zhao Lusi is more than just a popular actress—she’s the center of a passionate, global fan community. Known affectionately as Kelulis, her fans are active on every major platform, from X (Twitter) and Douyin to Instagram and Facebook groups. They post clips, share edits, and organize support for her dramas and public appearances.

What makes this fandom special is its sense of identity. Many fans embrace the term Keluli as a badge of loyalty. On Instagram, the color purple often shows up in fan art and edits, symbolizing the group’s unique aesthetic.

Zhao Lusi herself fuels this connection by staying relatable and approachable. Fans love her playful humor and down-to-earth attitude in interviews and livestreams. These traits help her community grow beyond borders, with active discussions not only in China but across Southeast Asia and other regions.

Like most big fandoms, the Kelulis also face challenges. Online spaces can sometimes turn competitive or heated, but most fans focus on positivity—sharing projects, hosting charity drives, and celebrating Zhao Lusi’s success.

The scale of her influence is undeniable. On platforms like Douyin, fan content often racks up hundreds of thousands of likes, and her Super Topic on Chinese forums has attracted millions of interactions. These numbers reflect a fandom that isn’t slowing down anytime soon.

For Zhao Lusi, the Kelulis are more than supporters—they’re an essential part of her rise as one of the most loved actresses in Chinese drama today.